News • Is Creative Packaging Worth the Investment?

The answer is yes!

Here’s a hypothetical situation for you to consider: You order two supplies from two different vendors. Both packages arrive on the same day. One comes in a torn, musty, brown box. The other comes in a custom-designed package with digitally engineered images on the side. Which package are you going to remember when you need to re-order supplies in a month? Which vendor will you choose?

Never underestimate the power of custom and creative packaging. Buyers are more likely to choose vendors who provide quality, creative packaging.

Customization is truly critical in today’s packaging, mailing, and manufacturing industries. Your business needs to stand out from the competition and “wow” your customers on a regular basis. This will not only result in increased customer satisfaction and loyalty, but also a heightened reputation in general.

Also, never fear that your business is too small to invest in custom creative packaging. It is certainly worth the investment, and will allow your business to make a memorable name for itself. It’s the little, everyday things that can make a huge difference in the lives of consumers. This is manageable no matter what the size of your organization.
Crawford Industries can help you with your custom packaging needs! We offer creative services including, but not limited to:

  • Design Engineering: Our Product Engineering staff can take your product concepts and develop them into a working design to be completed in our manufacturing facility.
  • Full Digital Art Prepress and Graphic Design: We are prepared to take the graphic designs provided by you or create it for you.
  • Package Design, Function, and Execution: We develop innovative packaging concepts that meet specifications but exceed your expectations.

To see some examples of custom creative work that we have done in the past, check out our portfolio.